Victoria's alpine resorts are major contributors to the state's visitor economy, attracting 1.38 million visitors annually.
Alpine Resorts Victoria recently commissioned consultants SGS Economics and Planning to deliver a study on the economic and social significance of Mount Buller, Falls Creek, Mount Hotham, Mount Stirling, Mount Baw Baw, and Lake Mountain.
The study determined that the resorts generate over $2.14 billion in economic output annually, with $1.33 billion generated directly by visitor expenditure, over 12,000 full-time equivalent jobs, the equivalent of $154 million in annual user and health benefits, and every dollar of government investment in resort assets leverages $4 in private sector investment.
Victoria's alpine resorts deliver significant economic, social, and environmental benefits for all Victorians. For more information about the study and Victoria's Alpine Resorts, visit alpineresorts.vic.gov.au.
Page last updated: 21/04/26